Announcements
Capitalizing on Google’s Shift to Online Estimates
In this Read Listen Watch® webinar, Megan Ellsworth sits down with Austin Rosenbaum (Demand IQ) and Peter Cleveland (Eagleview) to explain a major shift happening in how homeowners find contractors on Google. Google has introduced an “Online Estimates” filter when homeowners search for "Roofing company near me", and nearly 1 ...
LEGALCon Virtual
MARCH 18-19, 2026 | Online Members: $445; each additional registrant from the same company: $0 Nonmembers: $545; each additional registrant from the same company: $0 Grab your lunch and some colleagues and join NRCA for LEGALCon Virtual March 18-19 from 11 a.m.-1:30 p.m. CDT for an opportunity to learn about the latest legal, ...
It’s time to see the wizard!
By Emma Peterson. General Coatings is sending two lucky SPFA Convention and Expo attendees down the yellow brick road while they’re in Vegas this year! It might not be the Emerald City, but Las Vegas does have “buildings as tall as Quoxwood trees” and “wonders like never seen.” And ...
Coffee Conversations LIVE From IIBEC 2026 Sponsored by Western Colloid
Live from the IIBEC 2026 Conference and Trade Show, this special Coffee Conversations®, sponsored by Western Colloid, brings together leaders from across the roofing and building enclosure industry to explore how performance expectations are evolving in 2026. With increasing climate pressures, tighter energy codes and growing lifecycle accountability, roofing professionals ...
The March 2026 R-Club Rundown is here!
Check out the latest episode of our R-Club Rundown series to learn the latest updates and perks of being in the R-Club! The latest episode of our latest web series, R-Club Rundown, is here! Join Multimedia Manager Megan Ellsworth and En Español Program Coordinator Jessica Bravo for the March 2026 episode ...
RCAW PNW Regional Tradeshow 2026
Discover What’s New in Roofing at the 2026 RCAW PNW Regional Tradeshow! Friday, March 13, 2026, at the Muckleshoot Casino & Resort from 9AM to 2PM. Step into the future of roofing at the best roofing-specific tradeshow in Washington State! Stay ahead of the competition by bringing yourself and your crews to ...
Upcoming: The Next Generation of Interactive, Full-Exterior 3D Property Models
Date: March 12, 2026 | Time: 10:00am PT | 1:00pm ET | Duration: 30 minutes Join our online Star Event designed to reveal exciting new capabilities for Eagleview customers and prospects. We're excited to share the very latest enhancements to Eagleview One and demonstrate how it's delivering value for our customers. What ...
Strong Starts, Stronger Teams
In this Coffee Conversations®, Heidi J. Ellsworth is joined by industry leaders to discuss one of the most pressing issues facing roofing and construction companies today: how to successfully onboard, train and retain top talent. As labor shortages continue and workforce expectations shift, companies can no longer afford to treat ...
Found or Forgotten: How Google’s AI Search Impacts Roofers
In this Read Listen Watch®, Megan Ellsworth sits down with Dan Shurtz, Executive Vice President and Partner at Aletheia Digital, and Nick Knellinger of Eagleview to explore how innovative marketing strategies, unique digital platforms and data-driven campaigns are becoming invaluable assets for roofing contractors who want to lead their markets. ...
Roofing Day in D.C. is April 14-15, 2026. Tell us why you want to attend!
Are you a small roofing business owner? Are you someone working in the field every day protecting homes and businesses across the U.S.? We want to hear from you! We have partnered with Elevate to bring you the chance to win an unforgettable experience advocating for the roofing industry at ...



