Expert Conversations
Elevating roof longevity and performance
By Jesse Sanchez. Discover how these coatings are revolutionizing roof protection with a versatile, high-performance product line designed to extend the life of existing roofing systems. The roofing industry is evolving and BITEC is at the forefront of this transformation with the launch of its StormBreaker brand. In this episode of Roofing ...
Perspective on the industry from those with their boots on the ground
By Emma Peterson. From tariffs to AI and everything between, this contractor panel shared an overview of the trends in the roofing industry this year. One of the best parts of attending trade shows like the International Roofing Expo (IRE) is getting to learn about the roofing industry as a whole by ...
Looking at roofing as a career, not just a job
By Emma Peterson. Take a deep dive into the responsibilities of four positions out of the many career options in the roofing industry. The roofing industry has struggled for years with the perception that there are not viable career paths with room for growth. But that perception is far from the truth, ...
Maximizing roof longevity: The power of proactive inspections
By Jesse Sanchez. Experts express the necessity of proactive inspections in preventing costly roof repairs and extending the lifespan of roofing systems. The commercial roofing industry is shifting towards a more proactive approach in managing roof deficiencies and industry leaders like those from Greenwood Industries, Best Roofing and Jobba Trade Technologies are ...
Why 2025 is a pivotal year for the roofing industry
By Dani Sheehan. From shifting insurance policies to economic pressures and evolving customer expectations, staying ahead means staying informed. The roofing industry is at a crossroads in 2025, with economic pressures, regulatory changes and shifting consumer expectations reshaping the landscape. At the International Roofing Expo (IRE) 2025, the live Coffee Conversations, sponsored ...
5 cities, 7 programs, 1 goal
By Emma Peterson. Learn how Tremco Rising Stars program is building the future of the roofing industry. Tremco takes pride in going beyond providing high-performance solutions for the building envelope and supporting construction professionals in a variety of ways. A great example of this is their Rising Stars program which ...
Latinos in Roofing: Herramientas y recursos para impulsar el exito de los contratistas hispanos
By Jessica Bravo. Las oportunidades para el crecimiento de los contratistas que ofrece GAF. En este episodio de La Voz de los Ruferos, Itzel Najera conversa con Alan Lopez de GAF sobre la iniciativa llamada Latinos in Roofing, uno de los programas ofrecidos por GAF CARE, el Centro ...
Unveiling the HVAC/R connection
By Jesse Sanchez. Explore the vital link between HVAC/R and metal construction to enhance efficiency, sustainability and performance. For those in the metal construction industry, understanding HVAC/R (Heating, Ventilation, Air Conditioning and Refrigeration) is not just an advantage — it’s essential. The efficiency of a building’s HVAC/R system is closely tied to ...
How individual coaching can transform roofing professionals
By Jesse Sanchez. Discover how individual coaching is helping roofing professionals boost leadership skills, improve team collaboration and drive business success. In the ever-evolving roofing industry, technical skills and business acumen alone aren’t always enough to guarantee success. Leadership development, team collaboration and personal growth are critical to achieving long-term success. That’s ...
The future of roofing: Why solar is becoming essential for contractors
By Jesse Sanchez. Discover why industry experts believe solar is the future of roofing and how contractors can seamlessly integrate it into their business for long-term success. In an episode of Roofing Road Trips®, a panel of industry experts discussed the necessary tools to seamlessly integrate solar solutions into roofing businesses. Hosted ...
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