Sales & Marketing
23 Marketing Mistakes Roofers Make – Mistake #13 Not Making Your Social Media Relational
By Art Unlimited. Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes. Mistake #13. Not making your social media relational. Social media should be just that: social. People don’t ...
23 Marketing Mistakes Roofers Make – Mistake #11 Not Following up with Happy Clients
Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes like not following up with happy clients. By Art Unlimited. This is another often overlooked and common mistake. Happy ...
Using Color to Sell in the Home
By IKO Industries. Offer a variety of shingle styles and color options to set your business apart. Aesthetics are a top consideration for homeowners deciding on a new roof material – and color plays a major role. But which roof colors are popular? And how do color choices differ between older and younger ...
23 Marketing Mistakes Roofers Make – Mistake #12 Not Responding to Bad Reviews
By Art Unlimited. Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes. Mistake #12. Not responding to bad reviews. This includes good and bad reviews. Good reviews are your ...
23 Marketing Mistakes Roofers Make – Mistake #10 Not Having a Clear Training Process
Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes, like not having a clear training process. By Art Unlimited. Training all staff to know your processes is incredibly ...
23 Marketing Mistakes Roofers Make – Mistake #9 Not Answering the Phone
Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes like not answering the phone. You would think this would be a no-brainer, but you would be surprised ...
23 Marketing Mistakes Roofers Make – Mistake #8 Having Camera Phobia
Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes such as having camera phobia. By Art Unlimited. People process visuals 60,000 times faster than words, and pictures ...
23 Marketing Mistakes Roofers Make – Mistake #7 Not Posting Your Certifications
Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes like not posting your certifications. By Art Unlimited. Certifications build a level of trust for your customers. It tells ...
23 Marketing Mistakes Roofers Make – Mistake #6 Not Claiming Your Google Business Listing
Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes, such as not claiming your Google Business Listing. By Art Unlimited. If claimed, your Google My Business listing is ...
23 Marketing Mistakes Roofers Make – Mistake #5 Chasing Broad Keywords
Working in the roofing industry for over a decade has allowed Art Unlimited the opportunity to identify the dead giveaways that hurt a business’s marketing. Each week, we’ll be sharing those common mistakes. By Art Unlimited. Mistake #5 - Chasing Broad Keywords This is another aspect of SEO that ...
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