Sales & Marketing
Protect Your Online Reputation
Online reviews are important and contractors should pay attention to what customers are saying in order to resolve any issues from unrealistic customers. Not every customer is one that you necessarily want to do business with. In some cases, homeowners can be downright unreasonable and nothing the contractor does to appease ...
Three Ways to Improve Marketing your Business Digitally
Digital reach and online marketing are necessary to continue driving leads for your business. By Allied Building Products Having a digital presence on the internet is critical to generating leads for your business and contractors need to make sure that they are standing out from the crowd in order for customers to ...
Social Media Survival
Social media allows you to be where your customers are engaging, hear what they are saying and respond to them. So, you set up Facebook and Twitter accounts, and stepped into the world of social media marketing. Now what? It’s simple. Engage with your customers! Here are five tips to help you ...
Why Direct Mail Isn’t Dead
With all the digital noise in the marketplace, consider turning to direct mail to stand out from the crowd. By Carolyn Duncan, Angie’s List Flooded email inboxes. Digital ads popping up online. Sponsored content on Facebook. Consumers are surrounded by digital marketing efforts daily. Break through the digital clutter with a tried ...
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