El evento de roofing y exteriores más grande de Norteamérica regresa en febrero con más de 700 expositores confirmados, una conferencia magistral con un líder de la NFL y los premios más prestigiosos de la industria.

International Roofing Expo (IRE), el evento de roofing y exteriores más grande de Norteamérica, regresa a Las Vegas del 16 al 18 de febrero de 2027, reuniendo a miles de contratistas residenciales y comerciales, profesionales de remodelación, constructores, distribuidores, proveedores y fabricantes que buscan activamente los productos, tecnologías y soluciones empresariales más recientes que están transformando la industria.

Durante tres días llenos de energía, líderes y tomadores de decisiones de todo el mundo se reunirán para descubrir innovaciones de vanguardia y crear conexiones que impulsen el crecimiento de sus negocios. Con los avances tecnológicos y el crecimiento de la actividad de construcción urbana impulsando una expansión sin precedentes del mercado, IRE 2027 es el evento imprescindible para los profesionales que buscan mantenerse a la vanguardia de la transformación de la industria.

Qué esperar en IRE 2027

La expo de este año ofrece una experiencia inigualable con una oferta ampliada de productos, capacitación y oportunidades para establecer conexiones:

• Más de 700 expositores presentarán miles de productos nuevos y líderes en la industria en todas las categorías, incluyendo shingles, roofing de una sola capa, recubrimientos, caulks y selladores, canaletas y desagües para techos, bitumen/asfalto, solar, ventanas, siding y mucho más.

• Más de 60 sesiones dirigidas por expertos, organizadas en nueve áreas especializadas: Negocios en General, Liderazgo, Legal/RR. HH., Finanzas, Ventas/Servicio, Construcción Sustentable, Técnico, Exteriores y Seguridad en el Lugar de Trabajo.

• Un Track Latino dedicado (en Español) reconoce la importante contribución de los profesionales de habla hispana, quienes representan aproximadamente el 30% de la fuerza laboral del roofing.

• Nuevo centro de desarrollo de la fuerza laboral, un espacio educativo dedicado en el piso de exhibición diseñado para impulsar a la próxima generación de profesionales del roofing y abordar los desafíos críticos de mano de obra que enfrenta la industria.

• Nuevo para 2027, IRE llevará la experiencia al aire libre. Esta nueva área de activación contará con demostraciones prácticas de productos, experiencias interactivas con marcas, entretenimiento, food trucks y oportunidades para conectar. Será un nuevo destino para descubrir, participar, recargar energías y vivir la industria del roofing en acción.

• Aprendizaje práctico en vivo con centros educativos en el piso de exhibición y demostraciones de situaciones reales en sitios de trabajo, incluyendo roofing de metal, detalles de techos, roofing de una sola capa y técnicas de mejora del hogar, presentadas por destacados expertos de la industria.

• Sesión general: Enfrenta de frente tu mayor desafío: El desarrollo de la fuerza laboral sigue siendo el desafío más importante de la industria del roofing, y la Sesión General de IRE 2027 ofrecerá las estrategias necesarias para abordarlo. Eric Boles, experto en liderazgo y exreceptor de la NFL para los Green Bay Packers y New York Jets, explicará cómo aprovechar al máximo el activo más valioso de una empresa: su gente. Basándose en su experiencia en deportes de alto nivel y en el mundo corporativo, Boles compartirá estrategias prácticas para atraer a la próxima generación de talento, cerrar las brechas generacionales, retener a los empleados de alto desempeño y construir culturas intencionales que impulsen el compromiso y el éxito. Los asistentes saldrán con estrategias claras para transformar el lugar de trabajo en un destino atractivo para el talen

Exhibición y Premios a Productos Innovadores (IPSA)

El Programa de Exhibición y Premios a Productos Innovadores de International Roofing Expo® (IPSA) reconoce los productos y soluciones destacados que están revolucionando el mercado actual. Un distinguido panel de jueces de la industria evalúa las propuestas en las siguientes categorías:

• Software empresarial y productos tecnológicos

• Recubrimientos, caulks y selladores

• Canaletas y desagües para techos

• Productos de roofing (incluyendo roofing de una sola capa, paneles de metal, shingles, roofing sintético y flashing)

• Seguridad y protección contra caídas

• Siding y aislamiento

• Paneles y productos solares

• Herramientas, equipos y maquinaria

• Impermeabilización, flashing, barreras de vapor, underlayments y aislamiento

• Ventanas, puertas, tragaluces y ventanas para techo

Los asistentes podrán descubrir qué innovaciones están estableciendo nuevos estándares en la industria.

Lo que dicen los líderes de la industria

“Este año, IRE ofrecerá aún más oportunidades para descubrir nuevos productos y tecnologías, conocer las nuevas áreas del piso de exhibición y las demostraciones en vivo, y crear conexiones significativas con las personas que están impulsando nuestra industria hacia adelante”, comparte Rich Russo, Show Director de International Roofing Expo. “Hemos trabajado arduamente para crear nuevas experiencias a lo largo del evento y estamos muy emocionados de que los asistentes descubran todo lo que tenemos preparado. Ya sea que hayas asistido a IRE durante años o que nos acompañes por primera vez, habrá más que ver, aprender y experimentar que nunca.”

“IRE me brindó la oportunidad de establecer contactos con socios actuales y desarrollar nuevas relaciones clave que continuarán durante muchos años. También me permitió conocer las tendencias actuales del mercado y descubrir nuevos productos de vanguardia, todo en un mismo lugar.”

— Troy Wormley, W.B.R. Roofing, Inc.

Algunas de las empresas expositoras confirmadas

Empresas líderes a nivel mundial en roofing y exteriores presentarán sus últimas innovaciones en el Expo Hall. Entre las empresas participantes se encuentran GAF, QXO, ABC Supply, Carlisle, SRS Distribution, Sika, CertainTeed LLC, ContractorHUB, EverPro, Atlas Roofing Corporation, Amrize, Owens Corning, Kingspan y Johns Manville, además de cientos de empresas más.

Más allá del piso de exhibición: Conecta, compite y celebra

IRE 2027 va mucho más allá del piso de exhibición, con eventos exclusivos diseñados para crear relaciones duraderas y celebrar la excelencia de la industria:

Día de Servicio Comunitario: Contribuye a la comunidad de Las Vegas junto con otros profesionales, ayudando a renovar viviendas locales y generando un impacto tangible.

Fiesta de Bienvenida: Da inicio a la expo conectando con colegas de la industria en un ambiente relajado y lleno de energía.

Los líderes del roofing del mañana compiten hoy: Roofing Alliance Construction Management Student Competition. Sé testigo de cómo la próxima generación demuestra sus conocimientos sobre roofing, domina la planificación de proyectos y sobresale bajo presión en este evento anual.

NRCA Industry Awards and Reception: Celebra la excelencia mientras la industria reconoce a los ganadores destacados de sus premios más prestigiosos.

NRCA Industry Awards and Reception: Celebrate excellence as the industry honors the distinguished winners of its most prestigious awards.

Las inscripciones ya están abiertas

Asegura tu lugar en el evento de roofing y exteriores más grande de Norteamérica. Regístrate hoy en www.theroofingexpo.com.

El patrocinador oficial de International Roofing Expo es la National Roofing Contractors Association (NRCA).

Acerca de International Roofing Expo

International Roofing Expo es el evento líder para las industrias de roofing comercial y residencial y de construcción de exteriores. IRE reúne a la comunidad profesional para ayudarla a mantenerse al día con las tendencias y conocimientos de la industria, así como para conocer la mayor selección de productos y servicios. El evento ayuda a los profesionales a mejorar sus negocios a través de capacitación, exhibiciones y networking. International Roofing Expo es propiedad de Informa Markets y es operado por esta empresa. El patrocinador oficial del evento es NRCA y la publicación oficial es Roofing Contractor. Para más información, visita www.theroofingexpo.com.

By Jesse Sanchez. 

Documented processes, clear ownership and better visibility can help contractors reduce bottlenecks and build a company that operates without constant owner involvement. 

For contractors who have built their companies from the ground up, growth can create an unexpected problem: The owner becomes the person that every decision, question and update must pass through. ContractorHUB suggests a simple test for identifying that bottleneck: Consider what would happen if the owner stepped away for two weeks with their phone turned off. If operations would stall, the company may depend too heavily on one person to keep work moving. 

Reducing that dependence starts with documenting how work actually gets done. Processes that live only in the minds of owners and key employees can create delays whenever questions or exceptions arise. Writing down how successful crews and representatives handle recurring work gives the entire team a consistent standard to follow. 

Clear project ownership is equally important. Assigning each recurring responsibility to a specific person helps prevent tasks from falling through the cracks while reducing the need for employees to continually ask who should handle an issue. Contractors can also reduce time spent chasing updates by making job progress visible in one place. Accessible information about customer communication, material orders and project status allows owners and team members to identify potential problems earlier. 

Finally, sharing performance information can help employees make more decisions independently. When team members have access to the same relevant data as company leadership, decisions can often be made closer to where the work is happening. 

Together, these practices can shift an owner's role from constantly holding operations together to focusing more attention on business growth. As ContractorHUB explains, “The goal was never to work in the business forever, it was to build something that runs well whether you're in the room or not.” 

Learn more about ContractorHUB and how its platform brings processes, ownership, job status and performance information into one system!

North America's largest roofing and exteriors event returns in February with 700+ exhibitors signed on, NFL leadership Keynote and industry’s most prestigious awards

The International Roofing Expo (IRE), North America’s largest roofing and exteriors event, returns to Las Vegas, February 16-18, 2027, bringing together thousands of residential and commercial contractors, remodelers, builders, distributors, suppliers and manufacturers actively seeking the latest products, technologies and business solutions that are reshaping the industry.

For three power-packed days, decision-makers from around the world will converge to discover cutting-edge innovations and forge connections that drive business growth. With technological advancements and surging urban construction activity fueling unprecedented market expansion, IRE 2027 is the must-attend event for professionals determined to stay ahead of industry transformation.

What to expect at IRE 2027

This year's expo delivers an unmatched experience with expanded products, education and networking:

• 700+ exhibitors showcasing thousands of industry-leading and new products across every category, shingles, single-ply roofing, coatings, caulks and sealants, gutters and roof drains, bitumen/asphalt, solar, windows, siding and more.
• 60+ expert-led sessions organized into nine specialized tracks: General Business, Leadership, Legal/HR, Money Matters, Sales/Service, Sustainable Building, Technical, Exteriors and Workplace Safety.
• A dedicated Latino Track (en Español) recognizes the vital contribution of Spanish-speaking professionals who comprise approximately 30% of the roofing workforce.
• New workforce development hub, a dedicated education hub on the show floor designed to cultivate the next generation of roofing professionals and address critical industry workforce challenges.
• New for 2027, IRE is taking the experience outdoors. This brand-new activation area will come alive with hands-on product demos, interactive brand experiences, entertainment, food trucks and opportunities to connect. It will be a new destination to discover, engage, recharge and experience the roofing industry in action.
• Live, hands-on learning with show floor education centers, real-world job site demonstrations featuring metal roofing, roof details, single-ply roofing and home improvement techniques presented by top industry experts.
• General session: Tackle Your Biggest Challenge Head-On: Workforce Development remains the roofing industry's most critical challenge, and IRE 2027's General Session will deliver the playbook to solve it. Eric Boles, leadership authority and former NFL wide receiver for the Green Bay Packers and New York Jets, reveals how to maximize your most valuable asset: your people. Drawing from elite sports and corporate experience, Boles shares actionable strategies to attract next-gen talent, bridge generational gaps, retain peak performers and build intentional cultures that drive commitment and success. Attendees will leave with a definitive playbook to transform the workplace into a destination for elite talent.
• Qualifying competition for the world championship for young roofers: A prestigious international competition with a 60-year history is coming to IRE. The Team USA Qualifying Competition will take place on the show floor at the International Roofing Expo. Two-person teams will compete in one of the selected disciplines. Winners of the competition at IRE will represent Team USA at the International Federation of the Roofing Trade’s World Championship for Young Roofers in Budapest, Hungary, in November 2027.

Innovative Product Showcase and Awards (IPSA)

The International Roofing Expo® Innovative Product Showcase and Awards Program (IPSA) recognizes the standout products and solutions revolutionizing today's marketplace. A distinguished panel of industry judges evaluates entries across these categories:

• Business Software and Technology Products
• Coatings, Caulks and Sealants
• Gutters and Roof Drains
• Roofing Products (Including Single Ply, Metal Panels, Shingles, Synthetic Roofing & Flashing)
• Safety and Fall Protection
• Siding and Insulation
• Solar Panels and Products
• Tools, Equipment and Machinery
• Waterproofing, Flashing, Vapor Barriers, Underlayments and Insulation
• Windows, Doors, Skylight and Roof Windows

Attendees can discover which innovations are setting new industry standards.

What Industry Leaders Are Saying

"This year's IRE will bring even more opportunities to discover new products and technologies, experience expanded show-floor features and live demonstrations and make meaningful connections with the people driving our industry forward,” shares Rich Russo, Show Director, International Roofing Expo. “We have been working hard to create new experiences throughout the event, and we cannot wait for attendees to see what is in store. Whether you have been coming to IRE for years or you are joining us for the first time, there will be more to see, learn and experience than ever before."

"IRE provided me with the opportunity to network with existing partners and develop new key relationships for years to come. It gave me the ability to learn current market trends and witness new cutting-edge products all in one place."

— Troy Wormley, W.B.R. Roofing, Inc.

Some of the exhibiting companies signed on

World-leading companies in roofing and exteriors will present the latest innovations in the Expo Hall. Companies include GAF, QXO, ABC Supply, Carlisle, SRS Distribution, Sika, CertainTeed LLC, ContractorHUB, EverPro, Atlas Roofing Corporation, Amrize, Owens Corning, Kingspan and Johns Manville and hundreds more.

Beyond the show floor: Connect, compete, celebrate

IRE 2027 extends far beyond the exhibition hall with exclusive events designed to build lasting relationships and celebrate industry excellence:

Community service Day: Give back to the Las Vegas community alongside fellow professionals by revitalizing local homes and making a tangible difference.

Welcome Party: Kick off the expo connecting with industry peers in a relaxed, energizing atmosphere.

Tomorrow's roofing leaders compete today: The Roofing Alliance Construction Management Student Competition. Watch the next generation demonstrate their roofing knowledge, master project planning and excelling under pressure at this annual signature event.

NRCA Industry Awards and Reception: Celebrate excellence as the industry honors the distinguished winners of its most prestigious awards.

Registration now open

Secure your spot at North America's largest roofing and exteriors event. Register today at www.theroofingexpo.com.

The Official Show Sponsor of the International Roofing Expo is the National Roofing Contractors Association (NRCA).

About International Roofing Expo

The International Roofing Expo is the premier event for both the commercial and residential roofing and exterior construction industries. The IRE brings the professional community together to help them stay current on trending knowledge and to see the largest selection of products and services. The event helps professionals improve their business through education, exhibitions and networking. The International Roofing Expo is owned and operated by Informa Markets. The official show sponsor is NRCA and the official show publication is Roofing Contractor. For more information, please visit www.theroofingexpo.com.

ContractorHUB was selected in top 3% of hundreds of applicants for recognition among the Southeast’s most promising high-growth companies.

ContractorHUB announced its selection as one of the Southeast’s most promising tech companies to be showcased at Venture Atlanta 2026, the Southeast’s premier technology innovation event and one of the nation’s leading venture capital conferences. Taking place October 14–15 at the Woodruff Arts Center and Atlanta Symphony Hall, Venture Atlanta brings together the region’s fastest-growing technology companies with top-tier investors, corporate innovation leaders and potential strategic partners from across the country.

Now in its 19th year, Venture Atlanta has helped launch more than 1,000 companies, facilitating more than $8.8 billion in capital raised and $22 billion in successful exits.

Chosen through a highly competitive application process, ContractorHUB joins a select group of emerging companies recognized for their innovation, market opportunity, leadership team, customer traction and growth potential. Even further, they were designated in the Top 20 of all Showcase Companies, chosen to present the business to Venture Atlanta's investor syndicate. This year’s showcase companies span sectors including AI, enterprise software, fintech, healthcare, cybersecurity, climate technology, robotics, manufacturing, defense technology and other emerging markets.

“Being selected for Venture Atlanta reinforces something we’re seeing every day: contractors are ready for a fundamentally different generation of business technology,” said Sarah Parks, co-founder and CEO of ContractorHUB. “The platforms that have dominated this industry were built before AI changed what software could do. We built ContractorHUB for what comes next, and we’re excited to bring that vision to more investors, technology leaders and partners through Venture Atlanta.”

As in previous years, Venture Atlanta 2026 is anticipated to be a sold-out event.

“Venture Atlanta is where promising companies get discovered and where the right connections can change what comes next,” said Allyson Eman, CEO of Venture Atlanta. “This year’s companies represent some of the Southeast’s strongest and most ambitious founders and technologies. Being selected in such a competitive field is a significant achievement, and we’re excited to give these companies a platform to connect with hundreds of investors and influential leaders who can help turn visibility into capital, partnerships and growth.”

Each year, Venture Atlanta brings together hundreds of venture capital firms, corporate venture groups, private equity investors and Fortune 500 innovation leaders seeking the next generation of high-growth technology companies. Venture Atlanta alumni include some of the Southeast’s most successful technology companies, including Bark, CallRail, Car360, Florence Healthcare, ParkMobile, Salesloft, Kabbage, Bitcoin Depot, PrizePicks, Stax, SingleOps, Pindrop and Terminus.

To learn more about ContractorHUB, visit https://contractorhub.app/. For more information about Venture Atlanta, to register for the event or to view the conference schedule, please visit www.ventureatlanta.org.

About ContractorHUB

ContractorHUB was built from firsthand experience to help small businesses run smarter, more human-centered organizations that give people back their most valuable asset—time. It is an AI-native operating system for contractors that runs their business, not just their jobs. Learn more at ContractorHUB.app.

About Venture Atlanta

Venture Atlanta, the Southeast’s technology innovation event, is where the region’s most promising tech companies meet the country's top-tier investors. As the Southeast's largest investor showcase helping launch more than 1,000 companies and raise over $8.8 billion in funding to date, the event connects the region’s top entrepreneurs with local and national investors and others in the technology ecosystem who can help them raise the capital they need to grow their businesses. The annual nonprofit event is a collaboration of the Atlanta CEO Council, Metro Atlanta Chamber and the Technology Association of Georgia (TAG). For more information, visit www.ventureatlanta.org.

By Jesse Sanchez. 

Centralized management, standardized workflows and automation can help roofing contractors reduce operational chaos as their businesses grow. 

According to ContractorHUB, revenue growth can create new opportunities for roofing companies, but it can also expose weaknesses in daily operations. Missed jobs, inconsistent results and overwhelmed owners often indicate that a company has outgrown informal processes, spreadsheets and whiteboards. 

Successful roofing businesses rely on structured systems to maintain quality and coordination as workloads increase. The first is centralized job and pipeline management, which allows teams to track leads, project statuses and customer communication in one location. This visibility helps companies prioritize tasks, allocate resources and understand current and future workloads. 

Crew and task coordination is equally important. Clear assignments, deadlines and expectations help crews understand what needs to be completed, when it should happen and what a finished task should look like. These systems can reduce miscommunication and prevent unnecessary delays. 

Standardized processes also create consistency across estimates, inspections, active jobs and project closeouts. Repeatable workflows reduce errors, support quality control and help new employees learn company procedures more quickly. 

Owners also need visibility into project progress, bottlenecks and accountability. Performance monitoring provides the information needed to make informed decisions and address operational issues before they escalate. Automation and delegation complete the system. Moving repetitive tasks into dependable workflows can reduce the burden on owners, empower staff and create more time for strategic business development. 

As roofing companies add crews and manage more complex projects, manual tracking methods may no longer provide the organization they need. An all-in-one roofing business management platform such as ContractorHUB can connect these systems, improve communication and provide real-time operational information. 

Technology does not replace strong business practices, but it can support a more coordinated and scalable operation. Evaluating existing processes can help roofing contractors identify gaps and determine where centralized systems may improve efficiency. 

Learn more about ContractorHUB and how its roofing management platform connects essential business systems!

By Jesse Sanchez. 

The new CompanyCam integration brings project photos into ContractorHUB while laying the groundwork for AI-powered automation. 

ContractorHUB has introduced a CompanyCam integration designed to bring jobsite documentation into the same system contractors use to manage leads, projects and other business information. Once a CompanyCam account is connected, project photos are automatically imported into ContractorHUB. Images are organized by date and by the team member who captured them, allowing users to review job progress without moving between platforms. Photos can also be viewed, downloaded and managed directly within the corresponding project record. 

The integration also addresses CompanyCam projects that do not already match a lead or project in ContractorHUB. When an unmatched project is identified, users can link it to an existing lead or project, create a new lead using information from CompanyCam or ignore projects that are no longer needed. 

By connecting field documentation with project records, ContractorHUB says the integration can help contractors reduce duplicate data entry, keep documentation organized and give office and field teams access to the same information. It can also help identify unmatched projects before they are overlooked. 

The integration is intended to support additional artificial intelligence (AI)-powered capabilities in the future. ContractorHUB says upcoming functionality will allow tags and events captured in CompanyCam to trigger workflows within its platform. Potential applications include creating invoices when projects are marked complete, updating production workflows, validating project information and launching customer communications. 

Rather than treating photos only as records of completed work, the integration is designed to make jobsite information part of contractors’ broader operational processes. By connecting documentation with project activity, ContractorHUB aims to help teams turn information captured in the field into more coordinated business actions across the organization. 

Learn more about the CompanyCam integration and ContractorHUB’s latest Pipeline capabilities!

By Jesse Sanchez. 

ContractorHUB brings sales, financial, marketing and operational data together to help roofing companies identify problems, track performance and plan for growth. 

Roofing companies rely on a growing number of software platforms to manage sales, accounting, marketing and production. When those systems do not communicate, business owners can struggle to determine which numbers are accurate and where their companies are headed. In this episode of Roofing Road Trips®, host Karen Edwards spoke with Matt Parks, founder and CEO of ContractorHUB, about creating a reliable source of business information. 

“People don’t have their data connected, and they’re making bad decisions because the data is not accurate,” Matt said. “And when the data is not accurate and you make a bad decision, you have no idea what direction you’re going.” The information contractors need to monitor often changes as their businesses grow. Smaller companies may focus on sales performance or the number of roofing squares installed each week. Larger organizations may need to examine more detailed measurements, including marketing spend, cost per lead and financial performance. 

ContractorHUB connects information from existing customer relationship management (CRM), accounting and other operational systems. Rather than requiring contractors to replace their current technology, the platform brings the data together so users can compare results and identify inconsistencies. “So, you end up getting a source of truth,” Matt said. “So, you have one login to go to and see all of your numbers at one place.” 

The platform’s artificial intelligence (AI) capabilities can also monitor information and provide proactive alerts when something appears unusual. Matt gave the example of a company that typically receives 50 leads per week but suddenly generates only 30. Because that decline may affect revenue weeks later, an early notification gives leadership time to investigate. 

ContractorHUB also offers benchmarking tools that allow contractors to compare selected key performance indicators with anonymized information from similar businesses. According to Matt, these comparisons can help owners recognize performance gaps and determine where operational changes may be needed. 

By making information easier to access and understand, contractors can spend less time gathering numbers and more time improving the processes behind them. 

Listen to the podcast or Watch the conversation to learn more about how ContractorHUB helps roofing companies connect disconnected data, identify performance gaps and make more informed business decisions! 

By Jesse Sanchez. 

Learn why documented processes and consistent accountability are essential for sustainable roofing company growth. 

On this episode of Roofing Road Trips®, Heidi J. Ellsworth spoke with Matt Parks, founder and chief product and innovation officer at ContractorHUB, about the operational challenges that emerge as roofing companies grow. Drawing on two decades of consulting experience and his time leading a roofing business, Matt said sustainable growth depends on establishing clear processes before problems surface. 

What operational challenges appear most often in roofing companies? 

After working with roofing businesses across the country, Matt noticed that many contractors were experiencing similar internal challenges. While companies often focused on generating more leads, he found that weak follow-up processes and unclear expectations were frequently the larger problem. 

“The main operational challenges that kept coming up revolved around accountability within the organization and its culture, as well as marketing. Everybody says, ‘I need more leads,’ but when you look at the leads coming in, they’re not getting closed.” 

Lead generation is only one part of a successful sales strategy. Without clear follow-up procedures and assigned responsibilities, roofing companies may struggle to convert the opportunities they already have. 

Why are written processes so important? 

Accountability becomes difficult when employees do not have documented instructions to follow, or easy ways to implement them. Matt said written standard operating procedures (SOPs) help define what should happen, who is responsible and how performance can be measured. “People don’t have written down SOPs. They don’t have the processes. And because they don’t have those, they can’t hold people accountable to doing those processes,” Matt explained. 

Standard operating procedures give employees consistent direction and provide managers with a framework for evaluating performance. However, documenting a process is not enough if company leaders do not reinforce it and confirm that employees are using it. 

How does rapid growth change an owner’s responsibilities? 

As a roofing company expands, the owner may need to step away from completing daily production work and focus more heavily on managing the organization. Matt described this transition as a necessary change in how owners view their role, sharing, “You have to shift your mindset as an owner. You’re no longer the person swinging the hammer; you’re the person managing the employees.” 

That shift requires owners to develop people, systems and culture rather than personally overseeing every task. Establishing that operational foundation also prepares a company to make more effective technology decisions as it continues to grow. 

Listen to the entire podcast or Watch the conversation to learn more about building accountable roofing operations.

The integration transforms CompanyCam documentation into AI-powered workflows, operational insights and business processes that save contractors time and improve their bottom line.

ContractorHUB®, an AI-native operating system for contractors that runs their business not just their jobs, is announcing an integration partnership with CompanyCam, the leading photo documentation platform for contractors. The partnership expands ContractorHUB's growing ecosystem of industry partnerships while introducing a new class of integration that activates data rather than just connecting it.

Why the industry is excited about this
In short, the integration makes taking jobsite photos a revenue generating activity. Traditional integrations simply sync CompanyCam records to the respective software. Through the ContractorHUB and CompanyCam integration, photos, videos and files become catalysts to important actions within the business. When customers capture a photo on the jobsite, it can automatically trigger an estimate, move a status in production, initiate customer communication, update reporting, and contribute to other operational workflows, helping eliminate administrative work while contributing to measurable business outcomes.

"Our mantra is 'If you think it's impossible, it's not," said Matt Parks, founder and chief product & innovation officer of ContractorHUB. "We're always looking for next-in-class ways to set the pace and make life easier for our customers. This new approach does both, and we're excited to get it in the hands of more contractors."

The CompanyCam integration is available to all ContractorHUB customers and reflects the company's continued investment in building an unified, AI-native operating system that gives contractors more of their time back. Based on early customer feedback, contractors are reducing an estimated 50 to 100 administrative actions each month, saving approximately 10 to 20 hours through the CompanyCam and ContractorHUB integration.

"Contractors depend on CompanyCam to document their work with confidence every day," said Kevin Cairns, senior integrations mManager at CompanyCam. "ContractorHUB's approach extends the usefulness of jobsite documentation across day-to-day operations, creating an even better experience for our shared customers."

As ContractorHUB continues to expand its ecosystem of industry partnerships, the company remains focused on innovation. This partnership with CompanyCam ushers in a new class of integration for customers, helping contractors unlock greater value from the information they already capture, turning everyday business data into meaningful operational outcomes.

About ContractorHUB
ContractorHUB was built from firsthand experience to help small businesses run smarter, more human-centered organizations that give people back their most valuable asset — time. It is an AI-native operating system for contractors that runs their business, not just their jobs. Learn more at ContractorHUB.app.

About CompanyCam
CompanyCam is the leading job site productivity platform for contractors, helping them document jobs, communicate with crews and share progress with clients in real time. Founded in 2015 in Lincoln, Nebraska, CompanyCam's job site management tools and AI shortcuts are trusted by contractors at every phase of any project. Learn more at companycam.com.

By Jesse Sanchez. 

Standardized processes, real-time collaboration and clearer decision-making can help roofing companies deliver more consistent results across every jobsite. 

Roofing companies manage a wide range of variables, from changing weather and project specifications to crew dynamics and jobsite demands. ContractorHUB helps businesses address these operational challenges by supporting more effective processes across teams. While many external factors are unavoidable, inconsistent internal processes can make it even harder to maintain quality, safety and reliable timelines across multiple crews. 

Without clear standard operating procedures (SOPs), team members may interpret tasks differently. Those variations can contribute to missed deadlines, uneven workmanship and dissatisfied customers. Establishing documented procedures gives crews a shared framework for completing work and helps companies reinforce expectations throughout the organization. 

For those businesses who have developed SOPs, the challenge of getting your team to follow the processes remains. Implementation is time consuming, and most crews and team members find it hard to stay on top of.

ContractorHUB’s was designed to solve for this. Its SOP Manager allows roofing businesses to create, organize and assign procedures so employees can access the same operational guidance. Real-time collaboration tools can further support consistency by giving crews immediate access to project information, updates and feedback. 

Performance tracking also plays an important role. Regular evaluations can help company leaders identify training needs, recognize strong performance and confirm that crew members are meeting established standards. ContractorHUB’s Employee Performance feature provides insights into employee efficiency to support those efforts. 

As a roofing company grows, relying too heavily on a few leaders can create bottlenecks. Decentralizing decision-making and giving employees access to established processes can help teams respond more quickly without waiting for approval from higher-level leaders. Tools such as the SOP Manager and Crew Project Portal are designed to help employees make informed decisions using consistent information. 

Financial clarity supports operational consistency as well. ContractorHUB’s Financial Reporting feature syncs with accounting software to help companies track margins, overhead and cash flow. With a clearer understanding of financial performance, leaders can make more informed decisions about staffing, training and resource allocation. 

By combining documented procedures, stronger communication, performance monitoring and greater employee autonomy, roofing companies can reduce operational gaps and create a more consistent experience for crews and customers. 

Learn more about ContractorHUB and request a demo to explore its roofing business management tools!